An award-winning designer with a proven track record of excellence and accolades.

Collaborating at Feather, with Carly leading as Creative Director and Neil as Art Director, we played crucial roles in the success of the unique 'Burner Hotline SMS text marketing campaign. This effort earned Feather a prestigious silver award at the Clio Cannabis Awards in the Digital/Mobile medium within the Other category.

Our contributions, through effective collaboration and creative thinking, highlight the team's innovation and originality in the highly regulated Cannabis industry.
Working together at Feather, with Carly as Creative Director and Neil in the position of Art Director, we played essential roles in the success of Feather's distinctive 'Burner Hotline SMS text marketing campaign.' This effort earned Feather the Best Marketing Campaign award at the O'Cannabiz Awards.

Despite tight regulations in the Cannabis industry, our team's essential role in branding and creative direction contributed to the success of our standout campaign, delivering noteworthy results.
In the highly competitive Cannabis industry, our team recognized the importance of strong branding to stand out. Collaborating at Feather, with Carly in the role of Creative Director and Neil as Art Director, together, we created and implemented effective branding strategies that resonated with customers, building trust and loyalty toward Feather.

While we didn't secure the award, our nomination highlights the creativity, strategic thinking, and attention to detail that distinguish us and drive Feather's ongoing success.

Creative Director and hands-on Designer with over 12 years of experience developing strategic, user-focused brand systems, campaigns, and websites for public sector, educational, and non-profit clients.

A proven leader of in-house design teams, focused on driving brand consistency, purposeful design, and fostering cross-departmental collaboration.

Art direction, brand development, visual identity systems, conceptual design, design strategy, and creative leadership.
Project management, team mentorship, cross-functional collaboration,
client relationships, strategic alignment, and budget oversight.

Graphic design, digital design (UI/UX principles), print and digital collateral, packaging design, and visual production for photo and video.
Content strategy, campaign development, digital marketing, stakeholder communications, and messaging for public audiences.
Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, Premiere), Figma, Webflow, commerce platforms, Microsoft 365 (Word, PowerPoint, Teams, SharePoint).
Familiarity with accessibility standards (AODA, WCAG), government and institutional brand consistency, strategic planning and creative execution, cross-functional collaboration, clear and inclusive communication, delivering results under tight deadlines.
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